People think I'm a hardass on everything, but I actually LOVE the video and thinks it completes the story and the concept of the song well. Visually beautiful. But I'm going to process this and give my analysis later on today. Mandler is an amazing director though. Only request so far, subtitles lol.
20 minutes later...
Well, I can't sleep so I guess I'm just going to write it now. If you haven't notice, I edit my blog posts a lot during the first 24 hours I write them. Typos, new ideas, different perspectives, hearing people's opinions, it sometimes alter a lot. But raw emotions are always best I suppose. Plus I watched it twice so I had some time to process it.
First off, I'm thankful that Rihanna was not in the video, that would have been way too obvious and made the video really campy. I also glad there wasn't any random celebrity cameos that I know of (even though it includes popular dance hall dancer, but I'm saying main stream American celebrities.) The video was very story heavy and didn't need any distractions. I also should state that I didn't understand most of the dialouge and that they really should have had subtitles.
But my overall interpretation of the videos was that Drake had to leave Jamaica for safety reasons because he stole the main guy's girl and the old man is telling him to go now. But Drake is talking about how he would regret it if he doesn't say goodbye to her. The video then tells their love story about how they met at the club when she was with another guy (he of course does his signature pursing of the lips and kiss on the hand), them spending time together, being intimate, etc. You can tell Drake really cares about this girl, enough that he wants to see her one last time. You can see the fear in his face when he walking down the street to see this girl and when he eventually gets her attention, she doesn't make eye contact with him, knowing what's going to happen next. When Drake is locked up in the chamber and she enters you can tell that he's hurt but too disgusted by her betrayal to show it. And even though she still can't make eye contact with him, she doesn't hesitate to take the gun and point the trigger at him. The video ends (very much like the series finales of "The Sopranos" and "Everybody Hates Chris") abruptly so you don't know what happens.
So people are talking about whether or not she shot him. I think of course she did. (Also, the 3 frames at the end of "Find" "Your" "Love" is 3 gun shots.) While the lyrics of the song are about being aggressive about love and not giving up so easily and that if you give someone all your love, nothing its going to tear you apart, in reality the video was about love and betrayal. While you think if you give all your love to somebody that nothing can ruin that, sometimes you don't get that back and people will stab you in the back quicker then it took the entire relationship to build. That's where you take the lyrics to the song, "I better find your love, I better find your heart." Obviously, he wasn't able to find it easily, and eventually realizes in the video that he can't find it at all, no matter how much he bets on it, which seems to be his life. I feel a lot of people can relate to this, not the exact experience, but caring so much about a person, thinking that if you give your all to it that you are going to find their love, their heart, but at the end you get nothing or lose more than you expected.
I think this song is a perfect example of what I was talking about earlier about the video completing the story. If artists are smart, they use videos the complete the concept and the vision that they had while writing the song. Of course its not going to be a carbon copy of their exact experience, but its all a metaphor to a experience they had or an emotion that they are trying to convey. I think Drake, now that he is finally doing solo work in terms of videos, is building a great visual portfolio for the album "Thank Me Later." Mandler is also an amazing director. I will say that this video improved the song a lot. It's still not my favorite song, but I understand and enjoy the concept much more. But I did focus more on the story of the video instead of listening to the song while watching the video and I'm not sure if that's a good or bad thing.
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